It was also eager to schedule a replacement for So You Think You Can Dance, which was dropped in 2011.
The winner receives £100,000 and a record deal with Universal Republic.
There have been five winners to date: Leanne Mitchell, Andrea Begley, Jermain Jackman, Stevie Mc Crorie and Kevin Simm.
The show involves artists drawn from public auditions, and is part of The Voice franchise.
It is produced by Wall to Wall as well as Dutch production company Talpa Productions.
The BBC won a "bidding war" with ITV, paying £22 million for the rights to broadcast the show in the UK for two years.
ITV's Britain's Got Talent launched its sixth series on the same date of 24 March 2012.
That same month, ITV announced they had acquired the rights to air The Voice UK for three additional series, as well as plans for two series' of The Voice Kids and a spin-off series to air on ITV2, to begin airing in 2017.
The Sun had previously reported that the BBC were "close" to getting The Voice, as well as saying that "ITV executives had originally told X Factor top brass they weren't interested in picking up the rights." However, "now they have told owners of The Voice format they ARE interested." A source said, "The X Factor has had a bit of a rollercoaster ride already this year and ITV fear any rival new show could blow it out of the water.
The hype around The Voice is now so great that ITV feels it has no choice but to be in the running for it.